Category: Google

Google

Take Our Amp Survey

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/take-our-amp-survey/"></div>Google released their AMP (Accelerated Mobile Pages) framework nearly two years ago, and even though Google noted at their recent I/O event that more than 900,000 …
Google

In Germany Amazon Makes A Play for Kids Digital Time

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/in-germany-amazon-makes-a-play-for-kids-digital-time/"></div>Amazon’s lead among paid digital content platforms in Germany could be extended by the recent expansion of its child-focused content app FreeTime to Android device users. …
Google

4 Simple Questions for Managing Change In Your Office

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/4-simple-questions-for-managing-change-in-your-office/"></div>As the principle of a web-based marketing company, I’m no stranger to the concept of change. My industry is driven and defined by new ideas, to …
Google

Bing Ads Reshaped By Marketer Feedback 07 28 2017

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/bing-ads-reshaped-by-marketer-feedback-07-28-2017/"></div>by Laurie Sullivan @lauriesullivan, 13 minutes ago Marketers want Microsoft to allow Bing Ads to target LinkedIn audiences, according to a post on the Bing Ads …
Google

Brace Yourself The Benefit and Shock of Analyzing Googlebot

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/brace-yourself-the-benefit-and-shock-of-analyzing-googlebot/"></div>I recently started helping a site that was negatively impacted by the May 17 algorithm update. The site had been surfing the gray area of quality …
Google

Google Sainsburys Apple Everything That Matters This Morning

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/google-sainsburys-apple-everything-that-matters-this-morning/"></div>More must be done about extremist content online, says Google Google says more needs to be done to handle extremist content online, as it announces four …
Google

Verizon Closes Yahoo Deal Announces Layoffs

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/verizon-closes-yahoo-deal-announces-layoffs/"></div>Verizon closed its $4.5 billion acquisition of Yahoo’s core business this week and with it came Yahoo CEO Marissa Mayer's resignation and news of layoffs. Reuters …
Google

Case Study How Adwords Life Events Targeting

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/case-study-how-adwords-life-events-targeting/"></div>For many years now, Google has been stressing the importance of winning so-called micro-moments. These are the times when consumers are researching and considering a purchase. …
Google

5 Mistakes Killing Your Retargeting Campaigns

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/5-mistakes-killing-your-retargeting-campaigns/"></div>What is retargeting? Mistake #1. Segmentation Mistake #2. Recency Wasting your budget by serving too many ads to customers who have a short conversion path, or …
Google

Updates From Skype Xero and More Small Business

<div class="at-above-post-cat-page addthis_tool" data-url="http://socialracemedia.com/updates-from-skype-xero-and-more-small-business/"></div>Among the many tools you use for your small business, you probably include some big names like Skype and Xero. And both of those products got …