5 Actionable Steps for Nonprofit Leaders To Inspire Strategic Alignment

1. Suggest identifying areas of collaboration in the next staff meeting

Webcast, February 2nd: Behavioral Marketing Tactics to Drive Sales and Retention

2. Understand the goals and objectives of both marketing and development teams

3. Start exchanging key audience survey information across departments

If marketing serves fundraising activities, then it is also true that the development team must be willing to be served. Collaboration is key – and it starts with recognizing the mutual goals.

4. Identify a collaboration opportunity to prove your point

5. Embrace creative tension to drive change

“The gap between vision and current reality is also a source of energy. If there were no gap, there would be no need for any action to move towards the vision”
– Peter Senge, The Fifth Discipline

Source: Business 2 Community